The shopping app
where you set
the price.

Scan any product. Name what you'd pay. Get pinged when a store privately agrees. The price you get doesn't exist anywhere else.

Try it now - it's free → No account · No commitment · No payment
Recent matches - real transactions
Sony WH-1000XM5
Sony WH-1000XM5
Named €299 · DE retailer · 7h ago
–€45
15% off
Nike Dunk Low
Nike Dunk Low - size 43
Named €119 · NL retailer · 4h ago
–€21
18% off
AirPods Pro
Apple AirPods Pro 2nd gen
Named 1.999 kr · DK retailer · 2h ago
–240 kr
12% off

The app

See a store
say yes.

AI identifies the product, shows you the price spread across verified retailers, and lets you ask stores privately - all from one screen. The orange button is the only button that matters.

Scan anythingTap the camera or type a product name
AI identifies instantlyGoogle Vision finds the exact product in seconds
See the real price rangeThen tap Ask stores - privately
Name your priceStores won't see this number. They decide independently.

Try it now.
Free.

Tell us what you want and what you'd pay. We contact retailers privately and ping you when one says yes.

No payment now. We'll ping you within 24h if a store says yes.

No spam Zero commitment Free
✓

Request received.

We're contacting retailers now. If one says yes you'll hear from us within 24 hours.

REF -

A real example

From scan to delivery.
Here's how it works.

Maria scans a pair of Nike Dunk Low
She's standing in a Copenhagen shop. She opens Niirly, points her camera, AI identifies the exact model and size.
10:14 - Tuesday
She names her price - 699 kr
Market price is 849 kr. She sets 699 kr. Taps "Ask stores". That's it. She goes home.
10:16 - Tuesday
Stores see the product - not her price
Three verified retailers receive the request. They see Nike Dunk Low, size 38. Not 699 kr. They decide independently.
10:16 - Tuesday
A verified Copenhagen store says yes
Maria gets a ping. A verified Copenhagen sneaker store will ship for 699 kr. She accepts. Pays by MobilePay. Shoes arrive next day.
14:32 - Tuesday · 4h 18min later
"I just wanted to see if it worked. I wasn't even sure I'd buy them. Then the ping came and it felt like magic."
M
Maria, Copenhagen
Beta user · Nike Dunk Low, size 38
Final price - private to Maria
699 kr
Saved 150 kr (18%) vs market price · This price exists nowhere else

How it works

Four steps.
Ten seconds.

1
Scan anything
Photo, barcode, or describe it in words. AI identifies the exact product.
2
Name your price
Tell us what you'd happily pay. One number. That's it.
3
Stores respond privately
Verified retailers see the product - not your price. They decide what works for them. Yes or no.
No public markdown. No brand damage.
4
You get the ping
When a store says yes, you get a notification. One tap to accept. The price exists nowhere else.

Why Niirly

Every other tool
works against you.

Google / Idealo Marketplaces Niirly
Who sets the price? The store The store You
Shows real floor price? No - public prices only No Yes - stores respond privately
Price exists publicly? Yes - anyone can see it Yes No - only you and one store
You react to their price? Always Always Never - they react to yours

After a store says yes

What happens
next.

1
You get a ping
We contact you by email with the store's offer. The price is private - only you and the store know it. You have 24 hours to decide.
2
You pay the store directly
MobilePay, card, bank transfer - whatever the store accepts. You pay them directly, exactly as any normal online order. We never touch your payment.
3
Store ships to you
The store handles everything - shipping, packaging, returns - on their own terms. If something goes wrong, you deal with the store directly, just like any purchase.

Questions

The honest
answers.

How is this different from Google Lens or Idealo?

They show you what stores want to charge. Niirly shows you what stores will actually accept - privately. No price comparison tool can show you a retailer's real floor. We ask for it directly, and retailers respond only when it makes sense for their margin.

Is this live, or just a waitlist?

Live across DK, DE, NL, SE and FR. Submit a request and we personally source every match within 24 hours to ensure quality. We're building the automated app in parallel.

How does payment work?

When a store says yes you pay them directly - MobilePay, card, or bank transfer. We never handle your payment. All retailers are verified before joining our network. You never pay until you've accepted an offer.

What if no store matches my price?

You get an honest answer - what the real floor price is and whether it's worth waiting. We'd rather tell you the truth than waste your time. No match means no cost and no obligation. Ever.

For retailers

We bring you
free customers.

Buyers come to us with a product they want and a price they'll pay. We pass that to you privately. You decide - yes or no. No monthly fees. No integration. Commission only on completed sales.

Join as a founding partner →

Or call +45 40 60 06 90 · Response within 24h

Committed buyers

Every request comes from someone who has already decided what they want and set their budget. Not browsers. Buyers ready to purchase today.

Your prices stay private

What you offer through Niirly is invisible to the public. No public markdown. No brand damage. Your shelf prices stay exactly as they are.

3–5% commission only

No monthly fee. No upfront cost. Founding partners joining now get 3% - the lowest rate we will ever offer, locked in permanently.

J
N

Built by Jesper and Nicolai - two Copenhageners who got tired of watching stores lose customers to cheaper online prices, and buyers leave empty-handed because the shelf price wasn't quite right.

We built Niirly to close that gap. The mechanic is simple. The result isn't: a price that exists nowhere else, agreed privately between one buyer and one store.

Copenhagen, Denmark · jesper@niirly.com · nb@niirly.com